About us

Company Profile

21st Century Products was established in the year 1983, in Chennai (Tamil Nadu), as a proprietorship concern started by Mr. Vasudeva Rao Emani, dealing in a wide range of ERW Steel Tubes. The company is aptly set-up in Athipet, which is very close to one of the industrial hubs of Tamilnadu – Ambattur Industrial Estate.

In a short span, the company was catapulted to a phenomenal growth in selling ERW CRCA(Rounds, Squares, Recangulars) tubes, CEW tubes, GP (pregalva) tubes, Hot Rolled Steel Pipes, hollow sections etc.

Even though, the reasons are many for the exceptional growth of the company, we at 21st Century strongly believe, and attribute the same to our customers. Our monthly turnover is around 750 to 900 tons per month.

Right from our inception in 1983, we have been dealing with various reputed manufacturers such as M/s Tube Investments of India, M.s Gemini Stee Tubes, M/s Vishal Precision Steel Tubes & Strips Pvt Ltd.

Year, 2001 provided us a golden opportunity to be associated with M/s Nezone, who extended their full support and co-operation enabling us to expand and explore new frontiers with their wide product range.

We now proudly project ourselves as a one-stop shop supermarket for any kind of NEZONE Precision Steel Tubes and pipe products.

Today, with the ceaseless efforts of our Proprietor Mr. V. R. Emani and CEO Dr. Anurag Emani, we have firmly positioned ourselves as the most prominent Supplier of ERW Steel Tubes, HR-Sectional Tubes, Pre Galvanized Tubes, Boiler and APH TuBES


Our Network Base all over Tamil Nadu, is spread to the roots of Rural Setup, with the enormous support of our Dealer Network situated in smaller towns and cities such as Coimbatore, Salem, Trichy, Karur, Madurai, Erode etc. Our dealers procure materials on regular basis from us and support the supply chain process throughout the state of Tamil Nadu. We also supply to the Union Territory of Puducherry.

Hyderabad Branch :

The experience, overwhelming support from the customers and conducive business climate along with the success in Tamilnadu are the factors responsible for the company to open their another branch in Hyderabad during the year 2010 with adequate facilities. This unit is gaining momentum with the support of industries in Andhra Pradesh


“Nezone” is one amongst the leading ERW pipes and tube manifacturer in india. Apart from the standard sizes, steel tubes of customer specific sizes can also be supplied

“NEZONE” = Cost Effective, Reliable & Durable

The company has become popular not only with customers & dealers, but also with manufacturers of ERW Steel Tubes. When time changes, progressive thinking and planning are vital for development. During the year 2001 our CEO Dr Anurag Emani had realized this truth and played a pivotal role in forging a new alliance with M/s Nezone Group of Companies. This partnership had given a new business out look to 21st Century Products. This formidable alliance had increased the range of sizes as well as the the quantity by several folds.



Every year we keep raising our performance bar. Presently, the company’s turnover is in the range of 750 – 900 MTs per month. To facilitate this turnover our godown is fully equipped to handle a floating stock of more than 1800 to 2000 MT at any point of time with various sizes. This gigantic godown is giving short in the arm in execution of big orders in any given point of time.

It is our firm conviction and realization that our godown is of the latest standards in order to meet and satisfy all the leading OEM’s, spread across the states of Tamilnadu, Andhra Pradesh and Puducherry. They have praised our facilities and they have even endorsed our godown as one of the best. Our godown is fully covered and it gives a complete protection to the steel tubes in the divergent climate condition.

Storage System:

One of the highlights of our storage system is that systematic arrangements of steel tubes in racks. In order to avoid, confusion and speedy delivery of materials, bay system have also been implemented in our godown. Each bay has been earmarked for particular variety of Steel Tubes. This sort of care on the steel tubes stored in our modern and full-fledged godown ensures to supply materials with zero compliant on quality front.


The company has earned accolades from all our reputed customers for our quality consciousness. It is our uncompromising stand on quality has distinguished us from the rest in the field. Retention of customers is more difficult than identifying them. But, we do both perfectly because of quality assurance from our side. The well trained and knowledgeable workforce is undertaking quality check during unloading and loading of steel tubes. This system enables to thoroughly scan all the incoming and outgoing materials and also segregate the defective one, if any, from the normal pipes.

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